The Complete Guide to Facebook Ads Manager: Introduction, Strategies, and Tools
By Rohit Shelwante The Complete Guide to Facebook Ads Manager: Introduction, Strategies, and Tools Updated on: Sep 24, 2023 Table of Contents Introduction: What is Facebook Ads Manager? Facebook Ads Manager is a central platform for managing advertising campaigns on Facebook. Facebook Ads Manager is a central platform for managing advertising campaigns on Facebook. It […]
Facebook Updates Its News Feed Algorithm to Give Preference to Live Video ( Updated 2022 )
Facebook Updates Its News Feed Algorithm to Give Preference to Live Video ( Updated 2024 ) By Rohit Shelwante Updated on: Jun 17, 2022 Table of Contents Introduction he algorithm is designed to show you the content that it thinks will be the most relevant to you . Facebook’s News Feed Algorithm is a complex […]
Facebook, Google May Lose Over $44 Billion in Ad Revenue in 2022
The coronavirus pandemic can wipe out more than $44 billion in global ad revenue for the tech giants Facebook and Google in 2020 as digital advertising runs dry, a new report has predicted. According to global investment bank and financial services company Cowen & Co., Google’s total net revenue is projected to be about $127.5 billion […]
Publishers turn to ads, search following Facebook’s News Feed change
Media companies are turning to paid distribution and other platforms to insure them against Facebook’s latest algorithm update. Chris Tolles should be freaking out right now. As CEO of news aggregation site Topix, his is one of the media companies that would seemingly be most affected by Facebook’s recent News Feed algorithm change, which is […]