How to Build a Data-Driven Marketing Plan: A Step-by-Step Guide
introduction In today’s competitive landscape, simply running campaigns isn’t enough—brands need to make informed decisions backed by data. A data-driven marketing plan is essential to optimise your strategy, ensure better ROI, and make smarter business decisions. Understanding your audience and adjusting campaigns based on real-time insights can position your brand for success. Whether you’re just […]
What is the Best Career Advice for Digital Marketing Freshers?
Digital marketing has rapidly become one of the most sought-after career paths in today’s technology-driven world. With the global shift towards online platforms, businesses are increasingly relying on digital marketing to reach and engage with their target audiences. For freshers stepping into this dynamic field, the journey may seem both exciting and overwhelming. The good […]
Influencer Marketing in Mumbai: Collaborate with Celebrities in 2024
Introduction In recent years, influencer marketing has emerged as one of the most powerful tools for brands looking to make a significant impact on their target audience. Mumbai, the bustling metropolis and entertainment capital of India, has become a hotspot for influencer marketing. With its vibrant blend of Bollywood celebrities, social media stars, and niche […]
Exploring the Scope of Digital Marketing for Fresh Graduates, Students, and Working Professionals
Introduction In today’s digital age, the marketing landscape has transformed dramatically. Digital marketing has emerged as a critical field for businesses, offering vast opportunities for fresh graduates, students, and working professionals in sales and marketing. This article delves into the scope of digital marketing, its growth over the past five years, and its future potential. […]
Case Study: Successful Digital Marketing Campaigns from Pune Businesses
Pune, often referred to as the “Oxford of the East,” has become a significant hub for digital marketing in India. With a mix of educational institutions, tech startups, and traditional businesses, the city offers a fertile ground for innovative digital marketing strategies. This article explores successful digital marketing campaigns from Pune businesses, highlighting their strategies, […]
Why Pune is Becoming a Hub for Digital Marketing Professionals
Digital marketing is a booming industry, and Pune, a thriving city in India, is emerging as a significant hub for digital marketing professionals. With its robust educational infrastructure, vibrant job market, and a conducive business environment, Pune is attracting students and working professionals looking to build a career in digital marketing. This article explores the […]
How the Digital Marketing Scene is Changing in Pune in 2024
Digital marketing is a fast-evolving field, and Pune, a major city in India, is no exception to this trend. In 2024, several factors are driving changes in the digital marketing landscape of Pune. From the rise of new technologies to changing consumer behaviors, businesses and professionals must adapt to stay competitive. This article explores the […]
How to Get Ready for a Career in Digital Marketing in 2023 ?
How to Get Ready for a Career in Digital Marketing in 2024 ? By Rohit Shelwante Updated on: Feb 8, 2023 Table of Contents There’s no denying that digital marketing has opened the door to new customers for almost every business, be they B2b or B2C. But it has also opened a diverse number of career doors. […]
Advantages of Digital Marketing For MBA Graduates In 2023
Introduction: What is Digital Marketing and How It Can Help Your Career As an MBA Graduate? Digital marketing is focused on building a brand’s presence in digital media. It is sometimes also called “Internet marketing”. The scope of digital marketing for MBA graduates can be divided into four categories: social media, search engine optimization (SEO), […]
Simple YouTube SEO Tips to Rank Higher in Search: Ultimate Guide 2023
YouTube is one of the most popular video-sharing sites on the internet. It is ranked as the second most visited site in the world. YouTube is also one of the top ten most visited websites in the world and has over a billion users. The future of digital marketing is undeniably bright, with businesses increasingly […]
Top 10 Digital Marketing courses in Mumbai with Placement in 2023.
Top 10 Digital Marketing courses in Mumbai with Placement in 2024. By Rohit Shelwante Updated on: Jan 27, 2023 Table of Contents Best Digital Marketing Courses and Training Institutes in Mumbai 1. Premium School of Digital Marketing. Premium School of Digital Marketing is among the list of top digital marketing courses in Mumbai having lots of […]
The Complete Guide to Create an Effective Digital Marketing Strategy
The Complete Guide to Create an Effective Digital Marketing Strategy By Rohit Shelwante Updated on: Jan 27, 2023 Table of Contents Introduction: Why is a Digital Marketing Strategy Important? Digital marketing is one of the most important parts of any business’s marketing strategy. It is an effective way to promote the business so that it reaches […]
5 Free Must-Read Books for Machine Learning and Data Science
5 Free Must-Read Books for Machine Learning and Data Science By Rohit Shelwante Updated on: Jan 27, 2023 Table of Contents What is Machine Learning? Machine Learning is the study of algorithms that allow computers to learn from data and make predictions about the future. Machine Learning is the study of algorithms that allow computers to learn from […]
The Complete Guide to Google Display Ads and How They are Changing the World of Marketing
The Complete Guide to Google Display Ads and How They are Changing the World of Marketing By Rohit Shelwante Updated on: Jan 24, 2023 Table of Contents Introduction: What exactly is a Google Display Ad? A Google Display Ad is a banner advertisement that is purchased on the Google Display Network. A Google Display Ad can be an image […]
Top 10 Digital Marketing Courses in Pune with 100% Placement in 2023
Top 10 Digital Marketing courses in Mumbai with Placement in 2024. By Rohit Shelwante Updated on: Jan 27, 2023 Table of Contents Best Digital Marketing Courses and Training Institutes in Mumbai 1. Premium School of Digital Marketing. Premium School of Digital Marketing is among the list of top digital marketing courses in Mumbai having lots of […]
How Social Media Can Boost Your Brand Image
How Social Media Can Boost Your Brand Image By Rohit Shelwante Updated on: Jan 24, 2023 Table of Contents Introduction: What is Social Media and How Does it Affect Your Brand? Social media is a powerful tool for marketing your business. It can increase your brand image and its popularity. However, you need to know […]
How to Use PPC Advertising to Improve Your Business
How to Use PPC Advertising to Improve Your Business By Rohit Shelwante Updated on: Sep 24, 2023 Table of Contents What is PPC Advertising? Pay-per-click advertising, also known as PPC, is an internet advertising model used to direct traffic to websites. It is one of the most affordable forms of online advertising and is an excellent way […]
Difference Between Digital Marketing Internship & Digital Marketing Job: Expectations vs. Reality
Difference Between Digital Marketing Internship & Digital Marketing Job: Expectations vs. Reality By Rohit Shelwante Updated on: Sep 24, 2023 Table of Contents Introduction 1. What are the expectations and reality of digital marketing internships? 2. What are the expectations and reality of digital marketing jobs? 3. How can you determine if an internship or […]
The Complete Guide to Meta Descriptions and How They’re Evolving with Google’s Updates
By Rohit Shelwante The Complete Guide to Meta Descriptions and How They’re Evolving with Google’s Updates Updated on: Sep 24, 2023 Table of Contents What is a Meta Description? Meta descriptions are snippets of information about a website that appears on the search engine results page. There are two types of meta descriptions, namely, HTML […]
How to Use SEO Tools to Boost Your Online Presence & Ranking
By Rohit Shelwante How to Use SEO Tools to Boost Your Online Presence & Ranking Updated on: Sep 24, 2023 Table of Contents Introduction: What are the Top SEO Tools and How Can They Help You Reach New Heights? SEO is not just about search engine optimization. It is a process by which you can […]
The Complete Guide to SEO in Google Algorithm Updates In 2023
By Rohit Shelwante The Complete Guide to SEO in Google Algorithm Updates In 2024 Updated on: Sep 25, 2023 Table of Contents Introduction: Search engine optimization, or SEO. It is the strategy of optimizing a website or web page’s visibility in search engine natural or unpaid (organic) results. SEM or search engine marketing is sometimes mistaken […]
How much do Google Ads experts make in 2023
By Rohit Shelwante How much do Google Ads experts make in 2024 Updated on: Sep 25, 2023 Table of Contents When a business wants to promote its offering online, Google Ads is a must. Using Google Ads, you can reach people searching and people browsing. According to Stat Counter, Google has over 90% share of […]
How should one start learning about AI and machine learning?
By Rohit Shelwante How should one start learning about AI and machine learning? Updated on: Sep 23, 2023 Table of Contents What are AI and Machine Learning, How do They Work and How to Learn Them There are 5 different types of AI (Artificial Intelligence) and Machine Learning that are used in the industry. AI […]
Emerging Trends for Digital marketing in 2023 you should look out for?
Emerging Trends for Digital marketing in 2024 you should look out for? By Rohit Shelwante Updated on: Sep 23, 2023 Table of Contents It is no secret that the world of marketing is changing rapidly. With the advent of new technologies, the way businesses reach and engage their audiences is constantly evolving. As we move […]
How Will 5G Change Digital Marketing in 2023 and Beyond?
How Will 5G Change Digital Marketing in 2024 and Beyond? By Rohit Shelwante Updated on: Sep 21, 2023 Table of Contents What is 5G? The 5G network is the fifth generation of mobile wireless networks. The first-generation networks were introduced in the 1980s.Digital marketing is changing rapidly. 5G networks have been the talk of the […]
How Much Should I Be Earning After One Year in Digital Marketing ( Updated 2023 )
How Much Should I Be Earning After One Year in Digital Marketing ( Updated 2024) By Rohit Shelwante Updated on: Sep 21, 2023 Table of Contents This is a common question posed by many students of digital marketing. Unfortunately, like so many questions in life, the answer here too is: it depends! In an ideal […]
How much do Google Ads experts make in 2023
How much do Google Ads experts make in 2024 By Rohit Shelwante Updated on: Sep 20, 2023 Table of Contents When a business wants to promote its offering online, Google Ads is a must. Using Google Ads, you can reach people searching and people browsing. According to Stat Counter, Google has over 90% share of […]
Top Career Options in Marketing & Advertising [For Freshers & Experienced]
Top Career Options in Marketing & Advertising [For Freshers & Experienced] By Rohit Shelwante Updated on: Oct 9, 2023 Table of Contents Career options that are open to you after getting an MBA in Advertising and Branding Let us dive into all the possible career options made available to you should you opt for our […]
Do I Need a Digital Marketing Course to Start a Career in Digital Marketing? [Updated 2022]
Are you thinking of starting a career in Digital Marketing? It’s a great choice! We can tell you this without hesitation. Digital marketing is a great career choice. We are living in a digital world and marketing budgets are moving to digital advertising and away from traditional marketing channels. If you’re looking for a creative role […]
How To Rank Website On Google 2022
How To Rank Website On Google 2024 By Rohit Shelwante Updated on: Oct 17, 2022 Table of Contents Google is the most popular search engine in the world, and if you are not ranked high on google’s first page for your keywords, then you are missing out on a lot of traffic. Ranking higher is […]